Tracking The Success of Facebook Ads on Google Analytics

Facebook ads are a great and cost-effective way to get potential customers to your website or to re-engage with past customers to boost repeat business. They are a useful part of Digital [...]

Internet Marketing for Local Businesses – 5 Tips

With the majority of shoppers conducting online research before purchasing, having a sound plan for your business’s internet marketing strategy has never been so important. With planning [...]

Three Tips for Maintaining your AdWords Internet Marketing Campaign

Keeping track of your website AdWords requires time and skill, but with a little thought and planning, your ads can perform to their optimum and provide a valuable source of business. Google [...]

New Year Internet Marketing Plan – What Should It Include?

The start of a new year is a great opportunity to get your digital marketing plan in place for your business. Planning your internet marketing in advance means you can ensure that your campaigns [...]

Remarketing – Why It Should Be Part of Your Digital Strategy

When potential customers visit your website and don’t make a purchase or contact, it can be for many reasons. Perhaps they were gathering data on a mobile. They could have been interrupted by a [...]

Paid Search for Local Markets

Targeting ads for local companies can be a challenge. The internet is a big place and most local companies have a finite budget for their marketing. Making every click count is essential to [...]

Google AdWords Quality Score – Professional PPC Management

One of the biggest influencers of the price you pay per click in Google AdWords (other than the competition for that word) is the quality score. This is the score works as a multiplier on your [...]

Top Three Tips for Dealing With Online Haters.

Haters can be a pain when your just starting your E- shop. Apply these top tips, and you could be well on your way to turning hateful comments into constructive criticism to help improve your [...]

Top Three Tips for Setting up a Payment Gateway.

Setting up a practical payment gateway for your E- shop is very important. It allows customers to checkout with ease and ensures good customer service. Follow these simple steps to ensure that [...]

Magento Google Product Feed and API v2

At the end of February 2015, Google finally turned off their API V1 for Google Product Feed in the Google Merchant Center. Product listings on Google AdWords often have a good return on [...]

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